
It is a well-known fact that Independent Record Labels and Recording Artists are for the most part, locked out of the traditional channels of music promotion such as club, radio, and trade magazines—channels that are critical to achieving mainstream success. Our goal at TrakHeadz.com is to open up these channels by providing a direct link between record labels, artists and those responsible for exposing new music.
TrakHeadz.Com™ is the brainchild of Steve Keitt, founder and CEO. With over 15 years in the music business, Steve has amassed an enviable track record. He produced and/or collaborated with top recording artists such as Kid N Play, Salt N Pepa and TLC. Steve has also written and produced music for popular movies such as “House Party III as well as TV shows such as “NBA Inside Stuff” and the theme song for the hit TV show “Martin”.
As a musician and producer Steve has always had a deep love for independent music. One of the things that frustrated him the most was knowing that there were thousands of recording artists out there who had tremendous talent but remained virtually unknown. Steve always believed that if these artists could get their music onto radio and into the clubs—venues that are key to achieving mainstream success—and where the majority of the music buying public listens to music, then they could get the exposure that they need to help them achieve the same level of success that major label artists enjoy. Unfortunately, there were only a few outlets that offered an affordable and effective means to do this—hence, Trakheadz.com was born.
Trakheadz.com is a music promotion and distribution system that establishes a reciprocal relationship between independent labels, recording artists and the Music Industry Professional (i.e. college, satellite, Internet and mobile DJs, trade magazine journalists, etc), who are interested in discovering new music.
how does it work?
Picture TrakHeadz like an exclusive record pool for independent record labels and recording artists, however, the major difference is that we're online and far more advanced.
Basically independent labels and artists upload their pre-released promotional copies of their music and allow radio stations, clubs, etc, to play and review them license free during the songs promotional phase. In exchange, the label and/or artists will receive valuable feedback and possible airplay.
The Advantage of TrakHeadz.Com™ DDD™ is that it removes the middleman and essentially levels the playing field. At the same time Trakheadz.com returns the power to decide which songs are “HOT” and which ones are “NOT” from behind the desk and back into the hands of DJs and ultimately the record buying community. TrakHeadz.Com™ launched back in September of 2002, and to date hundreds of Artists and Djs are using this service.